Employing the Theory of Planned Behavior to Predict Social Media Use Behavior

<p><span>This study aims to determine whether the designed model fits empirical and attitudes toward social media use, subjective norms, self-efficacy, intentions use are factors in behavior Madrasah Tsanawiyah students. The population this was all students Central Java. sampling technique systematic sampling. It conducted by taking each subject until number of desired sample met. analysis employed structural equation model. Based on results, requirements criteria were Chi-Square 165.472 (DF= 81, p=0.000), CMIN/DF=2.043, GFI= 0.947, AGFI= 0.922, TLI= 0.940, RMSEA= 0.051. Then, proposed could be said fit or fulfilled. Thus, it can stated that design not significantly different from data. Under determination coefficient (R²) intention 0.03, meaning only 3% explained predicted through variables attitude using media, self-efficacy. In addition, 0.29, indicating 29% attitudes, intentions.</span></p>